|
|
to charity. But there has been no hesitation with musicians jumping into Super Bowl ads.First time-Super Bowl advertiser Expensi
to charity. But there has been no hesitation with musicians jumping into Super Bowl ads.First time-Super Bowl advertiser Expensi
in Kontakt & Anlaufstellen 13.12.2019 07:16von elaine95 • 180 Beiträge
Tom Brady has never known what it’s like to play out the final season of a contract in his 20-year NFL career Duron Harmon Jersey , and the New England Patriots superstar quarterback isn’t about to find out.Brady, who turned 42 on Saturday, is signing a two-year, $70 million extension that runs through 2021 and includes a hefty raise this season, a person with knowledge of the deal told The Associated Press.The person, speaking to the AP on condition of anonymity Sunday because the Patriots hadn’t announced the extension, confirmed the NFL Network’s report on Brady’s contract.Brady will get an $8 million raise in 2019, when he’ll make $23 million. The extension also calls for him to make $30 million in 2020 and $32 million in 2021, when he would be 44.Brady, who led the Patriots to a 13-3 win over the Los Angeles Rams in Super Bowl 53, is one of just four players to win six NFL titles. The others all played for Vince Lombardi’s mighty Green Bay Packers teams in the 1960s: Hall of Famers Herb Adderley and Forrest Gregg and their teammate, Fuzzy Thurston.Adderley, 80 Womens Tedy Bruschi Jersey , told the AP earlier this year that he believes it will take another 100 years for someone else to join the exclusive club, although he figures Brady will make it a moot point with a seventh ring before he decides to retire.“Oh yes, indeed. He has a shot at it as long as he plays,” Adderley said.Brady and the Patriots open defense of their latest Super Bowl title against Pittsburgh on Sept. 8. Usually, the champion kicks off the season but that honor goes to Green Bay and Chicago this year as the NFL celebrates its 100th season. NEW YORK (AP) — In a story Jan. 30 about Super Bowl ads, The Associated Press erroneously named one of the astronaut twins. The two are Mark and Scott Kelly, not Mark and Steve.A corrected version of the story is below:Super Bowl ads offer simple escapism with star powerStar power from Sarah Michelle Gellar to Steve Carrell abounds in this year’s Super Bowl ads.By MAE ANDERSONAP Technology WriterNEW YORK (AP) — Sarah Michelle Gellar makes a horror movie parody for Olay. Jeff Bridges and Sarah Jessica Parker tout Stella Artois. Steve Carrell hawks Pepsi.Star power abounds in this year’s Super Bowl ads.Advertisers are hoping to provide some welcome distraction and entertainment as economic fears persist and the nation’s political climate remains sharply divided. As much as this year’s Super Bowl will be a battle on the field between the New England Patriots and the Los Angeles Rams, it will be a battle between advertisers over who gets the buzz — and who gets forgotten.Celebrities are a relatively safe bet to garner good will from Super Bowl viewers who aren’t looking to be lectured at. There has been a retreat from more overtly political ads that were seen during the 2017 Super Bowl from such companies as 84 Lumber and Airbnb.“The big theme is a return to light-hearted humor,” University of Virginia professor Kim Whitler said. “There’s an acknowledgement the Super Bowl is about entertainment.”The Super Bowl remains advertising’s biggest mass-market showcase – and one of the last remaining ones in an age of personalized ads targeted to individual interests based on data collected by Facebook, Google and other tech mammoths. Digital ads are expected to make up nearly 60 percent of ad spending by 2020, according to eMarketer, up from about 50 percent in 2018.Yet a 30-second Super Bowl ad can cost more than $5 million. More than 100 million people in the U.S. are expected to tune in to Sunday’s game on CBS. SimpliSafe’s creative director, Wade Devers http://www.patriotslockerroom.com/authentic-lawrence-guy-jersey , said the home-security company is advertising during the Super Bowl for the first time because the game has “a unique audience” primed to be interested in watching the ads.Advertisers are doing what they can to stand out — Bridges, for instance, revives his “The Dude” character from “The Big Lebowski” — while shying away from controversy.“It’s such a big investment. Advertisers really want to generate as much return as they can,” Northwestern University marketing professor Tim Calkins said. “I think we’ll see a lot of humor and product-focused advertising. A lot of advertisers are nervous about taking on big themes.”So don’t expect any mention of the government shutdown or the debate over building a wall at the Mexican border, for example.But safe can also mean dull.“It will be a lackluster year,” said Kelly O’Keefe, a professor at Virginia Commonwealth’s Brandcenter. “I hope to see a few standouts, but the ads could be more mediocre than they have in a few years.”TRIED AND TRUEA few old favorites are returning. Anheuser-Busch is trotting out its famed Clydesdales. They pull a dalmatian dog through a field populated with windmills to the tune of Bob Dylan’s “Blowin’ in the Wind” to promote the idea that Budweiser is brewed with energy from wind power.As for celebrities, always a staple in Super Bowl ads, Jason Bateman appears as an affable elevator operator to showcase Hyundai’s Shopper Assurance program. M&M’s enlisted actress Christina Applegate, and Avocados From Mexico’s ad will feature Broadway star Kristin Chenoweth. Colgate Total’s ad features Luke Wilson as a close talker.STRONG WOMENOlay will play off horror movies and the phrase “Killer Skin,” with an ad starring Gellar. Toyota is highlighting the perseverance of Antoinette “Toni” Harris, a female football player at a California community college. And Bumble selected Serena Williams to be its spokeswoman in the dating app’s first ever Super Bowl ad.TECH RIBBINGMichelob Ultra has robots beating humans at sports like running and spinning. But then one robot looks longingly in a bar where people are enjoying a post-workout beer. “It’s only worth it Andre Tippett Jersey , if you can enjoy it,” an on-screen message reads.In an ad for Pringles, a smart speaker laments not being able to taste the snack.Amazon pokes fun at itself as celebrities from Harrison Ford to astronaut twins Mark and Scott Kelly test products that didn’t quite work out, including an electric toothbrush and a dog collar with Amazon’s Alexa digital assistant.MUSIC MANIAThe Super Bowl reportedly had trouble finding artists to sing during the Super Bowl — singer Travis Scott agreed to perform only after the NFL agreed to donate $500,000 to charity. But there has been no hesitation with musicians jumping into Super Bowl ads.First time-Super Bowl advertiser Expensify created a catchy music video with rapper 2 Chainz and actor Adam Scott. The 30-second ad also features the song.Pepsi has long enlisted musicians to help sell its drinks and snacks. For its Doritos brand, Chance the Rapper is teaming up with the Backstreet Boys to promote a new flavor. Michael Bublé will star in an ad for Pepsi’s Bubly sparkling water brand. And an ad for Pepsi itself has Carrell with rapper Lil Jon and pop singer Cardi B.Mercedes-Benz, meanwhile, has Ludacris.SURPRISESAlthough many companies released their ads online early, Villanova marketing professor Charles Taylor says some are holding back “for the potential to make a bigger splash.”

« n Brady’s level — and that Brady has a lot more to doo before he passes the torch to anyone.“I’ve | in our evaluation is: Is he » |
![]() 0 Mitglieder und 4 Gäste sind Online |
![]()
Das Forum hat 3034
Themen
und
4007
Beiträge.
|
![]() | Forum Software von Xobor Einfach ein eigenes Forum erstellen |